Ireland's Hidden Heartlands

12 Apr 2018 01:05 6
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Fáilte Ireland has unveiled ‘Ireland’s Hidden Heartlands’ as its latest new tourism brand - designed to boost tourism and drive visitor growth across the Midlands region.

The brand will bring to life the Midland’s rich natural assets including its many lakes, walkways and blueways. It will encourage visitors to be ‘active in nature’ and to engage in a gentle exploration of the region off the beaten tracks through a range of activities including walking, food, cycling, fishing, and boating routes.

Ireland’s Hidden Heartlands will cover the ‘heart’ of the country, from Leitrim down to East Clare and extending through Longford, Roscommon, East Galway, as well as parts of Westmeath, Cavan, North Tipperary and Offaly.

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